For the last five years, I have been a contracted lead brand designer for the Greater Palm Springs Convention & Visitors Bureau (GPSCVB). The Director of Brand Development relied on me to work on new creative for advertising campaigns, departmental promotions, brand programs and corporate communications. As the lead designer, I also communicated directly with any team member on the CVB staff that needed a project worked on, from the CEO to the Assistant Convention Sales Representative to the Editor and Director of Marketing - it was a rewarding and challenging role.
Below is a sampling of projects to show the breadth of collateral I partnered with the team at the GPSCVB.
The span of projects for GPSCVB included creating individual logos and identities for various programs and campaigns for marketings, public relations, convention sales, destination marketing and corporate.