For the last five years, I have been a contracted lead brand designer for the Greater Palm Springs Convention & Visitors Bureau (GPSCVB). The Director of Brand Development relied on me to work on new creative for advertising campaigns, departmental promotions, brand programs and corporate communications. As the lead designer, I also communicated directly with any team member on the CVB staff that needed a project worked on, from the CEO to the Assistant Convention Sales Representative to the Editor and Director of Marketing - it was a rewarding and challenging role.
Below is a sampling of projects to show the breadth of collateral I partnered with the team at the GPSCVB.
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PROJECT LOGOS
The span of projects for GPSCVB included creating individual logos and identities for various programs and campaigns for marketings, public relations, convention sales, destination marketing and corporate.